San Diego Zoo Global (Disappearing Panda)

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For this submission, we chose a style and delivery similar to our "Condor Couple" submission from earlier this year.

However, for this version, we chose a different endangered character -- a failed Panda Magician -- to convey San Diego Zoo Global's unbelievably simple message: "Thanks to your support, endangered animals are no longer disappearing."

For the :15 edit, we'd simply shorten the intro, and feature one failed attempt at disappearing, followed by an abridged Announcer part: "Thanks to your support, endangered species are no longer disappearing. To learn more visit sandiegozooglobal.org..." as we fade to the end card.
  • Purchased for $7,500
  • Finalist
  • Early Bird

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