Tell me more about Poptent Media Distribution Services
Poptent works with a number of top-flight video distribution services, ideal for both paid and earned media opportunities. Our network of industry partners allows us to tailor any campaign to your individual marketing goals and target markets. Our agility in production allows us to optimize your content across every distribution channel. We can hyper-target different messages to specific market segments across a wide variety of channels while optimizing by whatever metrics are critically important to you.
All Views are Not Created Equal
There are three different and distinct types of views.
Most of our clients start with Owned Views. These are the views on your branded social media properties (YouTube Channels, Facebook Pages, Twitter Accounts). Unfortunately, most brands have no where near the audience to get the ROI they desire.
The Stepping Stone to Shared Views
Paid Views are necessary to get enough eyeballs on your video content to encourage sharing. Each selected Poptent distribution plan has been built to encourage sharing in order to deliver the highest levels of engagement and ROI.
The Holy Grail of Views
These are views you get when consumers become brand ambassadors and share your branded content with their social network. These are the gold standard of views. Viewers are 3x more likely to watch this content and shared views are viewed 3x longer than paid views.